National Agency for Sports CONCEPT

In 2023, a period of institutional restructuring offered an opportunity to reimagine how the National Agency for Sports could represent Romanian sport. Building on the agency’s stated aspirations for its image, I explored an identity that brings fencing and handball into focus alongside the country’s celebrated gymnastics heritage. The proposal connects sporting achievement with the energy of what comes next, using a playful, flexible visual language designed to evolve across future applications.

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