LIGHT UP is a modern platform for vocational testing for high school students and for late bloomers that need some professional guidance for choosing their right career.
For this project, I helped brainstorm for a name that emphasizes the teenager’s desire to be seen and also our mission of lighting up their path to success.
I tailored the brand from scratch, making sure it’s bold and playful.
The final stage of the project was shaping up the website and all the elements that were custom created for Light Up to spark a visually appealing experience.
Make sure to visit the website and check out the cloudy homepage and the Theory section in the menu, where the profiles are visually presented.